Privacy Policy

Information We Collect

We collect information you provide directly, including your name, work email address, account credentials, job-related profile information, and mobile phone number if you choose to receive SMS/text alerts. We also collect operational content you create or receive through the Service, such as work orders, notes, tasks, approvals, timesheets, and related business records. If you use the voice assistant in the BFG mobile app, we collect your microphone audio for the duration of the conversation and store a written transcript of what you and the assistant said, together with the date and time and your user account. We do not store the audio itself. We collect limited technical information automatically, including IP address, browser type, device and usage activity, log data, and security events for authentication, auditing, troubleshooting, fraud prevention, and system reliability.

How We Use Information

We use information to operate, secure, support, and improve the Service. This includes authenticating users, managing user access, delivering operational notifications, documenting business activity, maintaining audit records, responding to support requests, enforcing policies, and meeting legal, regulatory, carrier, and compliance obligations. We do not use information collected through the Service for third-party advertising.

Employee Operational SMS/Text Messaging Privacy

BFG offers optional operational SMS/text alerts for employees and authorized personnel who opt in. These messages may relate to maintenance escalations, work orders, approvals, property operations, account access, and other BFG business notifications. We collect your mobile phone number, SMS opt-in status, consent timestamp, message preferences, and related messaging records to provide and administer this messaging program.

Leasing Inquiries and Optional Text Messages

For BFG Leasing & Tours, we collect the phone number, property/inquiry context, messaging preferences, text exchanges, and consent or opt-out records needed to handle your inquiry and administer the program. When permission is given during an AI-assisted call, the consent record includes the disclosure version, the relevant transcribed question and answer, call reference and time. Additional leasing follow-up requires a confirming YES response to the requested text; we retain that response and its related message reference as evidence.

We use this information to respond to your leasing inquiry, coordinate tours, send the types of follow-up you have agreed to receive, provide support, honor opt-outs, and maintain audit records. Service providers that operate calling, messaging, hosting and recordkeeping may process this information on our behalf for those purposes. We do not share, sell, or otherwise provide mobile phone numbers or messaging consent information to third parties or affiliates for their marketing or promotional purposes. Consent is not purchased.

Reply STOP to withdraw permission for texts or HELP for assistance. You may also contact support@bradenfellman.com about your preferences or information. Consent and suppression records are retained as needed to honor your choices and meet recordkeeping requirements described in this policy.

SMS Consent and Non-Sharing Statement

We use mobile phone numbers and messaging consent information only to send and administer BFG operational and consented leasing text messages, maintain consent records, provide support, comply with carrier and legal requirements, and protect the Service. We do not share, sell, or otherwise provide your mobile phone number or messaging consent information to any third parties or affiliates for marketing or promotional purposes.

Employee SMS Program Disclosures

By opting in, you agree to receive recurring automated operational text messages from Braden Fellman Group at the mobile number you provide. Message frequency varies based on operational activity. Message and data rates may apply. You can reply STOP to unsubscribe at any time or HELP for assistance. Consent to receive text messages is not a condition of employment or of using the Service.

Information Disclosure

We do not sell personal information. We may disclose information to service providers that perform services for us, such as hosting, database operations, security, analytics, email delivery, SMS delivery, customer support, and audit logging. These service providers may use information only to perform services for BFG and must protect it appropriately. We may also disclose information when required by law, regulation, subpoena, court order, carrier compliance process, or to protect the rights, safety, and security of BFG, our users, or others. We do not disclose mobile phone numbers, opt-in data, or SMS consent records to third parties or affiliates for their marketing or promotional purposes.

Third-Party Service Providers We Name

The following providers receive specific categories of information in order to deliver features of the Service:

• Twilio — powers in-app voice calling and SMS delivery. When you place or receive a call in the BFG mobile app, call audio, call signalling and metadata (such as the phone numbers involved, call time and duration), and standard call-quality telemetry are transmitted to and processed by Twilio. Twilio also processes mobile phone numbers and message content for operational SMS alerts.
• OpenAI — provides automated text, image, and voice processing. Business-card images you scan into CRM are sent from our servers to OpenAI to extract contact details. The improvement-request completeness check sends request text, property and unit details, and whether photos are attached, rather than the photos themselves. Other enabled property-inspection AI features may process submitted photos and written details to produce draft reviews and summaries. CRM relationship suggestions send the job title, company name, organization role and notes provided for that suggestion. When you start a conversation with the voice assistant in the BFG mobile app, your microphone audio is streamed directly from your device to OpenAI for the duration of the conversation, and OpenAI returns the assistant’s spoken reply and written transcripts of both sides. To answer your questions, the assistant may also retrieve business records you are already permitted to see (such as properties, work orders, rent roll figures, and your own tasks, approvals, timesheets, email, and calendar), and that retrieved content is sent to OpenAI as part of the conversation. Content sent to OpenAI is not used to train its models.
• Microsoft — provides account sign-in and, where you connect your mailbox or calendar, email, calendar, and contact data through the Microsoft Graph API.
• Supabase and Render — provide database hosting, file storage, and application hosting for the Service.
• Apple and the Expo push service — deliver push notifications to your device, including the notification content our systems author.

Each of these providers may use the information only to perform services for BFG under contract, and none of them receive information for their own advertising or marketing purposes.

Automated and AI Processing

Some features of the Service use automated processing to draft or extract information — for example, reading a business card into a contact record, summarizing an improvement request for review, or answering a spoken question in the mobile voice assistant. These features produce drafts, suggestions, and informational answers for BFG personnel; they do not make final decisions on their own. The mobile app asks for your permission before sharing data for business-card processing, relationship suggestions, improvement completeness checks and each new or resumed voice-assistant conversation. The mobile voice assistant can create a task, send an email, or add a calendar event only after you review and confirm the action in the app. Where this processing is performed by OpenAI, the data sent is limited to the content of the item being processed, or, for the voice assistant, the conversation audio, its transcript, and the business records retrieved to answer you, as described above.

Data Retention and Security

Our current policy is to preserve BFG-held business records and their history, including lead records and stored assistant conversations, without a scheduled deletion date unless removed through an authorized records process or as required by applicable law. This does not mean that temporary files, device credentials, backups or copies held by service providers are retained forever. Provider retention depends on the applicable service and configuration. We retain other information for as long as needed for the business, operational, security, legal, and compliance purposes described in this policy. We retain SMS consent records and related messaging records as needed for carrier, regulatory, legal, and audit requirements. We use reasonable technical, administrative, and organizational safeguards, including access controls, encryption in transit, monitoring, and audit logging, to protect information in our systems.

Your Choices

You may opt out of SMS/text alerts at any time by replying STOP to any message or by contacting us. You may reply HELP for assistance. The voice assistant is optional: it only listens while a conversation you started is open, you can end it at any time, and you can remove a saved conversation from the assistant’s history screen. Removing a conversation hides it from your history; its transcript remains in restricted server storage and is not permanently erased by that action. You may also withdraw microphone access in your device settings. You may also contact us to review, update, or request deletion of your information, subject to legal, security, operational, and recordkeeping requirements.

Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be reflected by a new effective date on this page.

Contact Us

Braden Fellman Group, 565 Northside Dr SW, Suite B202, Atlanta, GA 30310 | support@bradenfellman.com